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I have a Mac and want to install Windows 8 via BootCamp on it as well. I signed up on microsoft.at and now I'm facing two questions.

First off. The product says "Windows 8 Upgrade". What does that mean? That I already need to have a license for a previous version? http://www.microsoftstore.com/store/mseea/de_AT/pdp/productID.275219500

I simply want to buy a Windows 8 license (a serial key) and want to download the installation file, so I can run it with BootCamp.

My second question is about the language. Since I'm from Austria I can only purchase via the austrian Microsoft site. The product says "Productlanguage" is german. I wonder if I purchase this Windows 8 package if I'm able to install Windows in english.

I need an english version of Windows 8.

yoozer8
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Matt
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    A Windows 8 Upgrade license requires a previous version of Windows XP, Windows 7, or Windows Vista installed on the system. Only Windows 8 System Builder allows you to install Winows 8 on a hdd that does NOT contained a previous installation of Windows. Windows 8 Upgrade does allow you to do a Clean Installation if you choose to do that. You can use any Windows 8 image you have access and simply use your license key. **This comment isn't answer quality, if I did post it as an answer, despite it being correct it would be likely downovted by the community. – Ramhound Apr 05 '13 at 15:55
  • I think it's unbelievblay difficult to purchase Windows 8 :) Never seen such a complex process before. I simply want to buy Windows 8 and a valid license. I could of course also pirate it which would probably be easier :) – Matt Apr 05 '13 at 16:21
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    I think only some people choose to make it unbelievblay difficult to purchase Windows 8. There are only two licenses types Upgrade license and System Builder license. If you don't have a previous version of Windows purchase the System Builder license. I won't bother on the rest of your comment considering its not productive. – Ramhound Apr 05 '13 at 18:00

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Windows 8 Upgrade: you need to have a previous Windows OS license.

In your case you need a Windows 8 OEM license. You can not buy this online. You should turn to resellers. (Find resellers: http://pinpoint.microsoft.com/)

In Windows 8 you can change language after installing: http://support.microsoft.com/kb/2607607

Dávid Molnár
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  • Microsoft does NOT sell OEM/System builder licenses online. Third party resellers however may sell OEM licenses online. This: http://www.microsoftstore.com/store/msus/en_US/pdp/productID.264951000 is an upgrade license! – Dávid Molnár Apr 06 '13 at 12:58