I know there is a command to obtain this style of a font but I cannot recall it. Would you please suggest how to obtain this style?

I know there is a command to obtain this style of a font but I cannot recall it. Would you please suggest how to obtain this style?

Those are called 'small caps' – use \textsc or its command version, \scshape as appropriate:

\documentclass{article}
\begin{document}
I like my \textsc{University}.
The {\scshape University} would like
some more tuition money, please.
\end{document}
\scshape. – Sean Allred Sep 04 '13 at 00:01