You can do this with or without multirow. Use graphicx for the rotation via \rotatebox[<opts>]{<deg>}{<stuff>}:

\documentclass{article}
\usepackage{graphicx,multirow}
\begin{document}
\begin{tabular}{ |c|c|c| }
\hline
\multirow{8}{*}{\rotatebox[origin=c]{90}{Text}} & row 1 & row 1 \\
& row 2 & row 2 \\
& row 3 & row 3 \\
& row 4 & row 4 \\
& row 5 & row 5 \\
& row 6 & row 6 \\
& row 7 & row 7 \\
& row 8 & row 8 \\
\hline
\end{tabular}
\begin{tabular}{ |c|c|c| }
\hline
& row 1 & row 1 \\
& row 2 & row 2 \\
& row 3 & row 3 \\
\raisebox{-.5\normalbaselineskip}[0pt][0pt]{\rotatebox[origin=c]{90}{Text}} & row 4 & row 4 \\
& row 5 & row 5 \\
& row 6 & row 6 \\
& row 7 & row 7 \\
& row 8 & row 8 \\
\hline
\end{tabular}
\end{document}
With multirow you don't need to worry about the placement, while without you need to place the text in the appropriate location, and perhaps lower/raise it into position. Also, you have to flatten the content (done by using the [0pt][0pt] options to \raisebox) so it doesn't impede in the row height - something that is naturally done by multirow.
There might be a slight discrepancy between the two methods, but it is negligible.
\documentclass{...}and ending with\end{document}. – Sep 17 '14 at 16:44\rotateboxfromgraphicxpackage – Sep 17 '14 at 16:44\begin{tabular}stuff to LaTeX without document around it. So it's a fragment of something that could work ;-) – Sep 17 '14 at 16:49