There seems to be a strange side-effect in \maketitle in beamer; see the following MWE:
\documentclass[12pt]{beamer}
\usetheme{madrid}
\setbeamercolor{titlelike}{fg=orange}
\usepackage[american]{babel}
\usepackage[utf8]{inputenx}
\usepackage[T1]{fontenc}
\usepackage{lmodern}
\title{List of Donald Duck universe characters}
\author{Walt Disney}
\begin{document}
\frame{\maketitle}
\begin{frame}{Testslide}
Text before the columns in black
\begin{columns}[t]
\begin{column}{0.62\textwidth}
Some text in \texttt{titlelike} color
\end{column}
\begin{column}{0.38\textwidth}
Some more text in black
\end{column}
\end{columns}
\end{frame}
\end{document}
Only the text in the first of both columns has the same color as the title.
It also happens without the \setbeamercolor{titlelike}{fg=orange} statement, but who sees white text on a white background?
It does not happen if \maketitle is not invoked. \titlepage instead of \maketitle has the same effect.
Any work-around for this?